CBS announced Monday that it will swap the roles of two of its most prominent college basketball voices, promoting Greg Anthony to lead broadcast analyst and returning Clark Kellogg to the studio. Anthony, a studio analyst at CBS the past five years, will partner with Jim Nantz during March and will call the Final Four with Nantz and Steve Kerr.
Why the sudden change? CBS tried hard not to spin it as a demotion for Kellogg, but CBS Sports chairman Sean McManus acknowledged Kellogg might be a better fit for the studio than the broadcast booth. Kellogg had worked 16 years as CBS' lead studio analyst before replacing Billy Packer in the broadcast chair five years ago.
"[Kellogg and Anthony] are both excellent game and studio analysts," McManus said in a statement. "It’s a luxury to have them both on our team. We believe this shuffling of our line-up allows both Greg and Clark to play more to their individual strengths, enhancing our overall coverage."
The initial response to CBS' swap has been largely positive, and rightfully so.
Though his catch phrases and food references were occasionally charming, Kellogg never seemed as comfortable in the broadcast booth as he did in his previous studio role. His explanations were often long-winded, his analysis was often trite and his unwillingness to disagree with decisions made by coaches or referees was maddening.
Anthony performed well enough in the studio to suggest he could be well-suited for his new role. His shrewd analysis and critical eye should be a welcome addition alongside the corny but professional Nantz and the always insightful Kerr.
- Clark Kellogg
- Greg Anthony
- Jim Nantz