Brey is one of 12 participants in "McDazzle 2010 "Men in Kilts," a fundraising drive to raise money and awareness for the Ronald McDonald charities in the South Bend area and pay for overnight stays for families with a critically ill child.
Anyone interested in contributing can peruse the photos on this website and then pay $50 to cast their vote for which of the participants has earned the title of best-dressed man in a kilt. If Brey is the leading vote-getter, he has promised to coach the first half of Notre Dame's season-opening exhibition game wearing a kilt.
"After 10 years in mock turtlenecks, I am excited to change my look," Brey said. "Help me raise money for a great organization."
So far Brey's campaign is off to a highly shaky start. As of Friday morning, he had just 13 votes, more than 100 less than the leading vote-getter.
Perhaps part of the problem is that Notre Dame fans don't want to see Brey's pasty legs peeking out from under a plaid green kilt during the game. One potential alternative? Maybe the school could promise never to unleash another hilariously awful promotional video like this one from earlier this year if Brey emerges as the leading vote-getter.
It's the least they could do, right?
(Thanks, Ballin' Is a Habit)
- Mike Brey