Here's the explanation for Moore's video and trip, courtesy of Cavs.com:
Last Friday, May 17th, [Cavaliers owner Dan] Gilbert put out the call to his @cavsdan Twitter followers to produce and tweet a :30 second or less original video that creatively expressed why they should travel with him to New York for the lottery proceedings and help represent the Cavaliers. @RoyTateMoore did just that with a winning submission that demonstrated his positive karma to prove that he is “one lucky dude.” [...]
“I am so excited and thankful for this amazing opportunity. I can’t wait to be a part of this night and help represent the Cavaliers with Dan and Nick,” said Moore.
Take advantage of an NBA franchise's interest in social media interaction, make some jokes, get your mom to say something on camera, get a free trip to New York. Pretty good deal, my friend.
Moore and another Cavs fan — Gerry Burma of Brecksville, Ohio, a season ticket-holder who won a random drawing of the team's "Wine & Gold United" club members — will join the Cavaliers' traveling party in New York for the lottery, which means they'll get to chill with fellow traveler/Cleveland hip-hop artist Machine Gun Kelly, which is really the luckiest part of this whole thing, obviously.
Fans Moore and Burma will get to hang back for the festivities, but the Cavaliers will be represented on stage at ABC's Disney Times Square Studios by Nick Gilbert, son of owner Dan Gilbert and the good-luck charm who bucked the odds to bring home the No. 1 and No. 4 selections in the 2011 lottery, which the team turned into All-Star point guard Kyrie Irving and promising power forward Tristan Thompson.
Sure, Nick also repped the Cavs at last year's lottery — where Cleveland had the third-best shot of coming away with No. 1, but slipped down to No. 4 and eventually selected guard Dion Waiters — but that's neither here nor there. Between Nick's bow-tie mojo, Moore's butter-side-up swag and MGK's wispy gangsterism, it's all but a lock that the top pick will be Ohio-bound. Lock it in, brethren. Sorry, Other Lottery Teams.
Hat-tip to friend of the program Ananth Pandian.
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