One of sports' great indignities is the fact that most Hall of Fame-level forefathers earned less in their entire careers than most middle-of-the-road players make today. But for a select few, the post-career rewards can be rich indeed.
Please allow me to introduce you to Arnold Palmer. Oh, you've met? Great. Here's the story. Palmer isn't just a great golfer, Palmer is a delicious drink -- half iced tea, half lemonade -- that's one of the few things you, your father and your grandfather can all enjoy without irony.
And now, it looks like Palmer is starting to really cash in on the drink that bears his name. As CNBC's Darren Rovell, via Waggle Room, reports, the Arnold Palmer brand, as marketed by the AriZona Beverage Company, is on pace to hit $100 million in sales this year. According to Rovell, the brand comprises 10 percent of AriZona's total business but 40 percent of its growth.
Not bad for a drink Palmer reportedly devised in the '60s, and a business plan crafted 10 years ago on -- of course -- a cocktail napkin.
And yes, as Waggle Room correctly notes, no post on the Arnold Palmer beverage would be complete without the following:
- Arnold Palmer