Yep, here's this month's beer money.AUGUSTA, Ga. — Savvy patrons at The Masters abide by a single mantra, one more important than "use sunscreen" or "leave the cell phone":

Shop early.

Not everyone watches The Masters from along the 18th fairway or amid the grandstands at Amen Corner. But everyone, everyone makes their way to the souvenir shop sooner or later. And if you wait until the end of the day to grab your prizes, well ... the lines will make the queues at Disney World look like a drive-thru window.

If you've never had the good fortune of winning a lottery, you can have the same experience by getting your hands on a badge and telling everyone you're headed to The Masters. All of a sudden, you find yourself besieged by "simple" requests: pick me up a t-shirt! Hey, can you grab me a golf towel? If you're going to be there, grab me a logo ball ...

Yeah, yeah, yeah. Here's the thing: there are a few people for whom you simply have to buy gifts. Your father, for one. The guy who taught you the game of golf, and you're

The Masters! / Getty ImagesThe second round of the Masters is underway, and while the powers-that-be at Augusta don't make it quite as easy for you to see every shot as some other tournaments, they've nonetheless opened the virtual doors a lot wider. If you have one of those fancy smartphones or pads and haven't picked up the Masters app, you're missing out. Also, be sure to visit Masters.com for constant updates. You won't see every shot, but you'll get pretty close. All times ET.

And if you happen to have access to Masters.com late in the day, Tiger Woods (1:42 p.m. ET tee time) is going to be one of the featured groups, which is always a good thing. The only bad news is his group won't go live online until the other featured groups are off the course.

Friday, April 6
Masters.com:
• 10:45 a.m.-6:00 p.m.; live video coverage of Amen Corner
• 11:45 a.m.-7:00 p.m.; live video coverage of hole Nos. 15 and 16
• 12:00 p.m.-7:30 p.m.; live video coverage of featured Groups 1 & 2
• 3:00 p.m.-7:30 p.m.; Masters

Welcome to Day 2 of our Masters Live Chat/Twitter feed. Can Lee Westwood hang on? Can Tiger Woods and Rory McIlroy make a run? Follow along at work and ask questions as you go! Enjoy the day, friends.

Lee Westwood / Getty ImagesIt's Masters week and there are a ton of stories going on all at once, so in an effort to condense things for you a bit, here are five things we learned from Thursday's opening round.

Lee Westwood looks like a good pick to be right there on the weekend — If you were to go down the list of potential Masters winners at the beginning of the week, Lee Westwood wasn't a name being mentioned by many people. Despite behind No. 3 in the world, Westy was an under-the-radar pick ... until he went out and fired a 5-under 67 on Thursday to take a one-shot lead. His round included a couple of careless bogeys, but for the most part, he was head and shoulders the best player on the course. He's still one of the best players without a major championship to his name, but if he keeps putting together solid rounds in the 60s — that was his fifth in his last nine rounds at the Masters — there's a chance he could be slipping a green jacket over his shoulders on Sunday evening. But again, it's only Thursday, and we have to pump the brakes when it comes to Westwood. We'll see what tomorrow holds for him.

Keep an eye on Tiger Woods' driver this week — Prior to the start of the Masters, you could have made the case that the best club in Woods' bag in the weeks leading up to his win at Bay Hill was the driver. For the first time in a while, it seemed like he finally had the big stick under control — so much so that Woods gushed about having some pop behind it earlier in the week. But whatever consistency and pop he had wasn't there on Thursday. He not only hit just six of 14 fairways, but had a couple of awful snap hooks that made you scratch your head. It's hard to tell if this is a major problem or just a one-round hiccup. Either way, keep an eye on the driver this week. If it becomes a bigger issue, watch out.

[Also: Shootout between Tiger and Rory McIlroy has yet to materialize at Masters]

Rory McIlroy's 1-under 71 was beyond impressive — It's rare that we gush about a 1-under 71, but what Rory McIlroy did on Thursday was nothing short of amazing. The talk in the early week was how McIlroy would handle his first round following his Sunday collapse last year. Well, we got our answer in the first round; he's going to be just fine. After doubling the first hole, he came back and birdied three of his next eight holes before giving two back on the 11th and 13th. But McIlroy didn't flinch after the bogeys, going birdie-birdie over his final two holes to finish under par for the day. He showed some serious moxie down the stretch, and that could come in handy if he finds himself in contention on Sunday.

Luke Donald counts his putts. (Getty Images)When is a 5 not a 5? When it's a 3, of course.

Luke Donald walked off the green at 18 and right into a Masters rules mess. At issue: whether he shot 75 or 73. More specifically, whether he carded a 5 or a 3 at the par-3 fifth hole. The scorecard read 3, but several golf writers recalled it as a three-putt 5.

The issue was not an insignificant one: If Donald signed for a 73 rather than a 75, he'd be disqualified from a tournament in which he was one of the favorites. (Even with a 75, he's in trouble; at the time he finished, he was six strokes behind the leaders.)

Fortunately for Donald, as it turns out, there was no controversy, and no disqualification. Somewhere along the line while faxing the scorecard, a scorekeeper misread Donald's 5 as a 3, and posted it as such, a misfire the club termed an "administrative error." (Yes, Augusta still uses faxes. In 2012. Possibly because monks transcribing scores can't run in fast enough from Amen Corner.)

[ Also: Henrik Stenson's

Phil Mickelson / Getty ImagesThere's something about No. 10 at Augusta National that seems to bring out the worst in some of the best golfers in the world. One year after Rory McIlroy saw his Masters hopes go down in flames on the par-4 10th, Phil Mickelson may taken himself out of the equation on the very same hole.

Only 1-over on the day when he stepped on the 10th tee, Mickelson watched his tee shot sail well left into the Georgia Pines, forcing him to proclaim to his playing partners that he was hitting a provisional.

It was a good thing he did, because his ball never reappeared. Despite having 30-plus Masters patrons searching for his ball in the woods like a bunch of kids looking for Easter eggs, he was forced to play the provisional shot, leading to a triple-bogey seven — the very same score Rory McIlroy carded in his final round.

The good news for Phil? Unlike Rory's mistake, this one came on Thursday, so he still has a lot of golf left to make up for the blunder.

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Henrik Stenson was in the woods at 15, but the worst still lay ahead. (Getty Images)

Until Thursday, Henrik Stenson was best known as the guy who once stripped down to his underwear to play a shot out of the mud. But on his final hole on the first day of the Masters, he couldn't have felt any more exposed or mortified. He carded a quadruple-bogey 8, tied for the worst ever recorded at the final hole in a Masters and saw the last of a three-shot lead vanish into the Augusta pines.

Hole No. 18 at Augusta, named "Holly," plays 465 yards uphill with potentially treacherous pine straw (yes, we did just type that) lining the hole. And it was exactly that straw that got Stenson into trouble. On his second shot amid the pine straw, he tried to get a drop but wasn't permitted to do so. He punched weakly onto the fairway, hammering his club on the ground in frustration. (At least he didn't injure himself with a tantrum this time.)

Oh, but the troubles were just beginning. He flew over the green and landed among the patrons with his fourth shot, didn't reach the green with his

Tiger Woods / Getty Images

We've seen some highly-anticipated Masters over the years, but coming into the 2012 edition, the hype seemed to hit a fevered pitch after Tiger Woods first official win in more than two years, setting the stage for what many thought could be a return to greatness for the 14-time major winner at the Masters.

Through one round, however, it's hard to tell if a return to greatness will be in the cards this week. Thursday's round was far from spotless or spectacular, but Woods still found a way to put himself in a decent position after the first round, posting an ever-par 72 that left him only five shots back of Lee Westwood.

In typical Woods fashion, the round wasn't short of highlights, including a couple of Houdini-esque par saves on the opening two holes after he snap hooked his drive on the first and repeated the shot again on the second, watching the ball disappear deep into the woods before it came to rest in a creek that wasn't even visible from the tee. But somehow, some way, Woods managed to escape with pars on both holes.

It was an inauspicious start to the week, but in all honesty, getting away with pars on the first two holes had to feel like a gift. Woods seemed to sense how fortunate he was, rolling in a birdie putt on the third and another on the eighth to go out in 1-under 35.