He's been useless so far. Through seven games, this player is averaging just 3.1 receptions and 53 yards per contest. He has only two touchdowns and one double-digit fantasy day to his credit. He also leads the league in dropped passes.
That last fact probably gives away the player's identity, if the picture didn't do it already.
The receiver we're discussing is obviously Braylon Edwards.
For some reason, Edwards is still getting started in 81 percent of Yahoo! PLUS leagues. That's really an amazing display of confidence in a guy who currently ranks 31st in total fantasy points at his position. The Browns face the Ravens in Week 9, and Baltimore allows the third-fewest passing yards per game.
So Edwards has been a massive disappointment, and the upcoming match-up is terrible. And still you're starting him. If you just look at the 2008 numbers and ignore the brand name, that decision is tough to justify.
Some of the 81 percent can obviously be explained by deadbeat owners, deep leagues, and bye-week coverage. But several thousand of you clearly still consider him an every-week play. I've made no investment in Edwards this year -- which was just an accident of draft position, not a reflection of my pre-season opinion -- but if I had, I'd like to think that he'd be on my bench right now.
Yet Edwards is more heavily-started than several receivers who have better stats and much better match-ups. For example: Eddie Royal (56 percent, vs. MIA), Donnie Avery (76 percent, vs. ARZ), Steve Breaston (52 percent, at STL), Bernard Berrian (67 percent, vs. HOU), Matt Jones (23 percent, at CIN), Jerricho Cotchery (75 percent, at BUF) and Kevin Walter (57 percent, at MIN).
Edwards owners, please use the comments section to explain your steadfast commitment. Also worth discussing: Is Edwards a reasonable buy-low? His schedule is ugly in Weeks 14 through 17 (at TEN, at PHI, CIN, at PIT), but we never had to worry about the opponent last year.
Additional notes: If this post isn't enough to get Braylon 120 yards and two scores, then nothing will do it. That's how it usually works.
It's also worth mentioning where Braylon stands in terms of looks and touches after eight weeks. He has the fifth-worst catch percentage among players who've received at least four looks per game (40 percent, 22/55). Back in July, we thought he could have a 2001 Terrell Owens-type season. Instead, he's been like the 2006 version of Chris Chambers (154 targets, 59 catches, 677 yards, four TDs).
Photo via US Presswire