(MLB.TV)It wasn't but nine days ago that the Colorado Rockies were sputtering along in the National League West. They had lost 18 of their first 24 games in the month of May and fallen to 14 games behind the Los Angeles Dodgers. Fans were waiting anxiously to learn which coach was about to become the scapegoat.
After all, desperate times call for desperate measures and knee-jerk reactions, and with the Rockies about to join San Diego in the basement, a move of some sort seemed inevitable.
But that's not how the Rockies operate under their current ownership. The brother duo of Dick and Charlie Monfort pride themselves on providing a stable atmosphere for their players and coaches. Some fans applaud their patience, others label it ignorance, and then there's the third party that cries incompetence. All three actually make a pretty sound case, but the bottom line is, the Monfort's philosophy puts the onus on the players to create their own spark and fuel their own turnaround.
One time it worked out very well for the Rockies. They were able to pick themselves off the deck and make an unprecedented run deep into October. Then you have several seasons of completely opposite results, where the ship hits the iceberg head on, backs up, and rams into it again. Rarely is there a result that falls in between.
Under which category will the 2012 Rockies fall?
It's still too early to tell on that, but we can at least tell you the source for which the players are currently drawing their motivation.
Their new motto is simply "swag," which most of you recognize as an outdated term used to describe a confident or stylish appearance.
The inspiration is ... well, a cardboard cutout of Justin Bieber with a talk bubble that emphasizes their new rally cry. And yes, this cutout sits in their clubhouse much the same way Lou Brown's cardboard cutout of evil owner Rachel Phelps sat in the Cleveland Indians clubhouse in the movie "Major League." Only, thankfully, it has no removable pieces. Well, aside from the cap and the eye black strips that bear Rockies logos.
Read More »from Rockies draw inspiration from Justin Bieber cardboard cutout, rediscover their ‘swag’